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Delivering the Jobcentre Plus Vision - a Qualitative Evaluation

Background
The first Jobcentre Plus Pathfinder offices and associated Contact Centres were launched in October 2001. Jobcentre Plus is a key part of the Government's strategy for welfare reform. It brings together the services of the Employment Service (ES) and the Benefits Agency (BA) to provide a single point of delivery for people of working age and in doing so aims to provide a work focus to the benefits system.

Everyone of working age who enters the benefits system, including those who are economically inactive, see a Financial Assessor who checks their benefit claim form and a Personal Adviser who conducts a work focused interview. The national roll out is due to be completed by 2006.

The Evaluation
Following the launch of the first Jobcentre Plus Pathfinder offices in 2005, CRSP in partnership with Ecotec Research and Consulting Ltd were invited to undertake a qualitative evaluation to explore the 'bedding in' process of Jobcentre Plus and to inform the next stages of Jobcentre Plus roll out. Two further phases of research were conducted subsequently to explore the extent to which Pathfinder offices had moved closer to delivering the policy vision.

Phase I Oct - Dec 2001
Phase II Apr - May 2002
Phase III May - Aug 2003

The evaluation consisted of: interviews with a range of staff; interviews with customers claiming both Jobseeker's Allowance (JSA) and non-JSA benefits; and non-participative observations. The research was carried out in up to eight case study areas, six of which were visited in all three phases.

Key Findings

First Contact

Customers initiate the new claim process by telephoning a Jobcentre Plus Contact Centre. In identifying the appropriate benefit for customers to claim, arranging work-focused meetings and dispatching claim forms, the First Contact process was largely working well. It appeared, however, that First Contact was less effective in promoting the work-focused element of Jobcentre Plus. Discussions about work and explanations about the purpose of work focused interviews were limited, even among customers claiming Jobseeker's Allowance (JSA).

Meetings with Financial Assessors
Benefit services are delivered through Financial Assessors (FAs), who check customer's completed claim forms and supporting evidence, and respond to any benefit queries. By Phase III of the research, FAs had progressed from just checking benefit claims to delivering a more comprehensive service. There was an increase in FAs knowledge and confidence in giving customers information and advice on other entitlements, such as New Tax Credits. However, customers were still generally not being informed about how much benefit they could expect to receive.

Meetings with Personal Advisers
As a condition of benefit receipt customers are required to attend a work focused interview with a Personal Adviser (PA). Across all customer groups work was discussed, but the extent to which these discussions were meaningful and substantive varied greatly.

There was no apparent progress in the extent to which PAs engaged non-JSA customers in discussions about work. Overall, discussions about work were still relatively low-key and the extent of discussion was largely dependent on the interest and motivation of the customer. PAs were not challenging customers' own assessments of their ability to work or encouraging seemingly less interested customers in discussions about work. With JSA customers the depth of discussion about work and the extent to which JSA customers were actively involved in drawing up their Jobseeker's Agreement also varied. This depended on the customers' own willingness to participate and desire to find a job, and the extent to which PAs asked further questions and probed for more information from less responsive customers.

PAs had become more knowledgeable and confident in giving customers information about the help and support available, such as New Deals or training courses. However, the main criticism from customers was that the information they received was insufficient to enable them to determine whether it was something that would be appropriate for them.

Conclusions
Where progress had occurred, this was largely as a result of increased individual staff knowledge and confidence gained 'on the job'. A number of barriers appeared to hinder the delivery of the Jobcentre Plus vision including: staff preconceptions as to the job readiness of some non-JSA customers; a lack of confidence in promoting a work focus to some non-JSA customers; insufficient knowledge across all the of the Jobcentre Plus benefits; and constraints on staff time.

Sponsor: Department for Work and Pensions
Project team: Yvette Hartfree, Karen Kellard, Liz Sutton, Katherine Hill
Dates: October 2001 - June 2004

Publications
Davies, V., Hartfree, Y., Kellard, K. and Taylor, J. (2004), 'Delivering the Jobcentre Plus Vision: Qualitative research with staff and customers (Phase 3)', DWP Research Report 222.

Related Publications
Taylor, J. and Hartfree, Y (2003), Deferrals in Jobcentre Plus: Research into Staff Understanding and Application of Deferral Guidance for Non-Jobseeker's Allowance Customers (2003), DWP In-House Research Report 126.

 

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